My Work
Strategic marketing, communications, and public relations leader with 8+ years of experience across brand partnerships, influencer marketing, sponsorships, events, and social media. I build strong relationships, bring creative ideas, solve problems, and follow through until the work is done.
Where I’ve Worked
2021 - Present
Intermountain Health
Public Relations & Communications Manager
Lead public relations, media relations, crisis communications, partnerships, sponsorships, and community engagement across two hospitals and six clinics in Northern Utah.
Build and strengthen relationships with 80+ community leaders, elected officials, business organizations, and educational institutions through regular community rounding to support organizational priorities and trust.
Lead public relations, media relations, and crisis communications by coordinating interviews and announcements, identifying and preparing spokespeople, and partnering with leadership to protect reputation during sensitive situations.
Drive internal and leadership communications, keeping executives and caregivers aligned while using storytelling to strengthen messaging, reputation, and community connection.
Support brand partnerships and sponsorships, including Utah State University and Beaver Mountain, through event activations, contract deliverables, and creative development of new opportunities as they arise.
Partner with local influencers, including Cache Valley Buzz (26.5K) and Best of Logan (28K), to expand reach and connect with new audiences.
Manage 50+ sponsorships and events annually and led a hospital patient tower opening that welcomed 1,000+ community members during a coordinated, single-day celebration.
Led the effort to re-engage 22 hospital social media pages after a system merger, coordinating 20 colleagues and lifting engagement, reach, and participation 10–20% while building KPI frameworks.
2021 - Present
Health West
Marketing & Outreach Manager
Led marketing, communications, PR, and brand strategy for a multi-site community health organization, managing a team of four and a budget of $300K.
Led public relations and media relations, including press releases, interviews, internal messaging, and a weekly radio segment with host Kelly Martinez on KORR 104 in Southeast Idaho.
Owned and managed a $300,000 annual budget, allocating spending across campaigns, partnerships, sponsorships, and events.
Directed a comprehensive rebrand spanning website, digital, print, and physical sites, strengthening brand reputation and perception while increasing website traffic 56%.
Guided a four-person team across multiple sites, working together on sponsorships, events, and community outreach to build relationships and drive impact.
Built relationships with elected officials, local business leaders, and community partners, including Idaho Central Credit Union (ICCU) and Idaho State University, strengthening trust and visibility.